Google Launches Chrome, Google Browser

Google has launched their own web browser today with the promise to better handle complex web programs and video rich content. Google had mailed a copy of a promotional comic book prematurely. The comic book can be found here. It was immediately followed by a post on Google’s blog site confirming the rumor that quickly spread across the web. The browser is called Google Chrome. It is considered “a fresh take on the browser”. Their plan is to make all of Chrome’s software code open to developers similar to Mozilla’s Firefox format.

Google Chrome Browser

This launch follows a recent update to Internet Explorer 8 as well as Firefox 3. It also follows a recent 3 year partnership extension between Mozilla and Google. With IE, Firefox, Safari, Opera being the main players, Google enters a very highly competitive space.

Google continues to produce different softwares and applications with the intention of having them fully integrated with one another. With office applications, desktop search, a new browser, email, google earth, Android among many other programs there is definitely a long term goal of providing an all-in-one fully integrated solution for their consumers. Most likely it will also be free of charge.

Call it another shot at Microsoft. Microsoft needs to figure out a strategy to counter this movement or they will continue to see their market share erode.

Thoughts? Please comment!

Paul Lee
Director of Online Marketing
LeadQual - SEM

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3 Responses to “Google Launches Chrome, Google Browser”

  1. Nicholas Says:

    Go to http://www.google.com/chrome/ for the download.

  2. John Says:

    One very cool feature if you are an SEO is that the Find function shows a word count. If you are evaluating pages it is a very quick way to see how many times a keyword is on the visible area of the page.

    Also interesting (from an SEO perspective) to note that the title tag is not shown anywhere (FireFox and IE show the title tag in the window bar). Does this indicate Google thinks this tag is not relevant after all?

    The JavaScript debugger and other development tools look real interesting. Google’s Engineering culture showing through here?

  3. Ben Says:

    Chrome has already beaten Safari with a market share around 1.5%! If this trend continues, make sure you test your landing pages in Chrome! (If your site already supports the latest Safari, then you should be okay.)

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